Author: Anuyemi Ayobami

Are you considering using video marketing to increase sales for your online store but need help determining where to begin? Then it would be best if you read this article. In recent years, video marketing has proven to be an effective lead technique in digital marketing. Nothing beats video marketing as a technique for informational purposes, lead generation, and customer conversion. Studies show that 80% of people prefer videos to written content, and 95% retain video information; that is, people keep video information more than written content. In addition, studies show that including video on your website can increase conversions…